Ladies and Gentlemen . . .

David's new book!

A forthcoming book by David Ryback, Ph.D.:

A Brief History of Trust:

Its Origins, Current Battles and Why It Matters to You

What this book is about:

A Brief History of Trust: Its Origins, Current Battles and Why It Matters to You integrates the very personal issue of trust into a broad historical perspective by taking a deep dive into the realities that help us understand its impact on our lives.

There is no other book that deals with the history of trust from the reader’s perspective.

It is unique. It helps readers understand their experience of trust in a manner intended to be both informative and entertaining. Readers will journey through the deeply layered aspects and learn, for the first time, how their emotions play into the act of trusting.

The book's focus is on the history of trust in terms of up-close-and-personal dynamics, as it:

• Explores the early evolution of language, from the spoken through the digital word, including the challenges of AI chatbots like ChatGPT, Bing and Bard.

• Digs deeply into the psychological roots of trust, and its origins in basic emotions.

• Traces the psycho-social evolution of trust from our early primate beginnings and examines how current politics affects trust in an overall sense.

• Tackles the challenges of deterring nuclear threat with a radically new form of international negotiation based on building mutual trust between national leaders.

The goal is to engage the readers' point of view by taking them through the deeply layered adventures through time.

∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞

About David:

√ B.Sc. with Honors from McGill University, an M.A. from San Diego State University, and a Ph.D. in social science from the University of Hawaii.

√ Books published by Doubleday, Prentice Hall, McGraw-Hill, among others.

√ Over 60 published articles, both in popular magazines such as Psychology Today as well as academic journals such as the top psychology journal, the American Psychologist.

√ Years of experience as a practicing psychologist and corporate consultant with a global clientele.

√ Background as an invited speaker in multiple countries, including China, Japan, Austria, Norway, Canada, Italy, Mexico, and Bulgaria.

√ Consulting with issues related to trust with my clients, both as private individuals as well as with upper-level managers and CEOs.

√ Host of my own radio and TV cable shows, in San Diego and Atlanta.

√ TV appearances on CNN, ABC, and other networks to promote my books

∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞∞